The FINANCIAL -- The home wear brand of the Inditex Group has opened its first store in Georgia. The store measuring more than 450 sqm represents all the collections of the home wear brand, including Zara Home Kids.
The store is also featuring an innovative design, true to the current image of Zara Home around the world. The store inside is presenting an avant-garde and elegant concept in harmony with the simplicity and respect for nature upheld in the materials used within the store. The use of neutral colours, chestnut wood and marble floors are just some of the features of this Zara Home new store.
“By opening Zara Home on Tbilisi Mall we are bringing the top in home fashion and decoration brand into the city’s favourite shopping destination, making shopping at the new brand store an enjoyable experience for our dear customers. We are expecting a huge presence of our customers in Tbilisi Mall store to take profit and shop many exclusive collections“- States Dr. Yassine Sibari, the CEO of Zara and Inditex Group of Saudi Arabia, Central Asia and Caucasus Region, Alhokair Fashion Retail.
As with all Zara Home stores throughout the world, the Tbilisi new store will present two collections each year, inspiring the design team to present ideas each season that are always on trend. The store will then be refreshed with the delivery of new items twice a week.
About Zara Home
Zara Home is the home wear brand of the Inditex Group. Its collections are based on the latest fashion trends and include: bedding, table and bath linens; furniture; tablewear; cutlery; and other decorative items for your home, as well as a loungewear and a bath & body line. Since its launch in 2003, Zara Home has expanded rapidly and it now operates in the five continents, more than 70 markets with more than 500 stores. With a team of more than 5,000 professionals, the brand offers the latest fashion and décor trends for every season, with stores constantly refreshed with the delivery of new items weekly. Thanks to a diverse group of designers from across the globe developing unique products, Zara Home brings trends from the international runways into the home, helping customers to create a warm and fashionable environment.
About Inditex Group
Zara Home is owned by the Inditex Group, 1st worldwide Fashion Retail Group. Inditex has 9 brands: in addition to Zara Home, there are also Zara, Pull&Bear, Massimo Dutti, Bershka, Stradivarius, Oysho, Lefties and Uterqüe.
Zara Home’s Story
2003 - In August, Zara Home was launched as a new business format from the Inditex Group. By the end of the year the brand had 26 shops: 22 in Spain, two in Portugal, one in the United Kingdom and one in Greece.
2004 - In only its second year of operation, Zara Home expanded by opening 36 new shops, including stores in Mexico and in the Netherlands.
2005 - The brand continued its expansion with 48 new shops, and ended the year with a presence in eight new markets: Italy, Belgium, Cyprus, Turkey, Saudi Arabia, United Arab Emirates, Kuwait and Andorra.
2006 - Zara Home arrived in France with the opening of its first shop in Paris. By October, the Inditex Group had 3,000 stores, with a new Zara Home in Valencia, Spain. The brand concluded the year with 152 shops around the world.
2007 - Zara Home opened in four new markets: Qatar, Jordan, Oman and Lebanon. This same year, the chain launched its online store in 14 European countries. In 2007, Zara Home continued to expand with a total of 52 new stores.
2008 - The brand begun operations in four new countries: Romania, Malta, Bahrain and Morocco. One of the largest stores was opened in Saint Petersburg, Russia in a historical Neoclassical building on Nevsky Street, bringing the total number of new stores to 35 in 2008.
2009 - Zara Home opened its first "Eco-efficient" shop, on Calle Portal del L'Àngel in Barcelona. This is the first textile distribution shop in Europe with LEED certification, which ensures the strictest sustainable architecture parameters in the world. Operations begun in Poland and 22 new stores were opened over the course of the year.
2010 - Zara Home opened its flagship shop in Milan, at Plaza San Babila 5. This same year, 27 more stores were opened around the world.
2011 - The brand opened its first shop in Asia, in Beijing, China. In November of this year, Zara Home officially had 300 stores, and opened one of its most emblematic shops in the heart of A Coruña, Spain.
2012 - Zara Home opened its first shop in Brazil in the city of Sao Paulo, and in 4 other new countries: Colombia, Peru, Guatemala and the Dominican Republic. This same year, the chain launched its online store in the United States.
2013 – Zara Home celebrated its 10th Anniversary and opened new stores in eleven new countries: Canada, Honduras, Hong Kong, Indonesia, Japan, Kazakhstan, Panama, Thailand, Taiwan, Sweden and Uruguay. It also opened two emblematic flagships: Champs Elysees in Paris and Paseo de Gracia in Barcelona.
2014 – Zara Home launched online in Mexico and Russia and opened its first stores in South Korea and Algeria.
2015 – Firsts stores in Australia, Chile, Austria and Switzerland. Zara Home celebrated its presence on the 5 continents and its 500th store in Sydney.
2016 - Zara Home opened its first stores in Denmark.
2017 - Zara Home opened its first stores in Israel, Belarus, Czech Republic, Tunisia and Armenia. Now Zara Home is present in 74 countries.
About Retail Group Georgia – Alhokair Fashion Retail
Zara Home is operated by Retail Group Georgia, a subsidiary of Alhokair Fashion Retail representing more than 35 Fashion brands in Georgia and operating up to 50 stores on the market since 2012.
16km Aghmashenebeli Alley
For more information about Zara Home and high resolution images, please contact:
RETAIL GROUP GEORGIA